Case | D-TRAVEL
D-Travel (D-Reizen) is a major Dutch on- and off-line travel agency and tour operator. It is a wholly owned subsidiary of the Germany RV Touristik, which owns travel agencies across Europe.
How to increase on-line sales of travel destinations / get-aways among women in their 30-40’s?
How to create awareness of various travel destination?
How to advertise the right destinations to the right target audiences?
Video-like display ads personalized based on the target audiences social profile, search behavior, geo-location and weather
to lower ad serving cost
Use stock photography
and video for personalization
Connected to search, social, geo tracking and weather
Here are 2 examples of the many thousands of different variations of the dynamically created digital video ads, based on the target audiences social profile, search behavior, geolocation and weather.
Click to play.